Rowman & Littlefield Publishers
Pages: 232
•
Trim: 6¼ x 9¼
978-0-8476-8311-6 • Hardback • August 1996 • $121.00 • (£93.00)
Bruce Buchanan is professor of government at the University of Texas at Austin. He is author of The Presidential Experience and The Citizen's Presidency, among many books and articles for the scholarly and popular press, and was director of the Markle Foundation Presidential Election Watch for the 1996 campaign.
Chapter 1 Preface: Good and Bad Campaigns
Chapter 2 Acknowledgments
Chapter 3 Introduction: The View from the Future
Chapter 4 A Tale of Two Campaigns
Chapter 5 The History of a Relationship
Chapter 6 A Conflict of Interests
Chapter 7 The Uses of Presidential Campaigns
Chapter 8 Manipulation vs. Persuasion
Chapter 9 The Costs of Politics
Chapter 10 Welfare and Race
Chapter 11 Media: Distorting the Message
Chapter 12 Back to the Voters
Chapter 13 References
Chapter 14 Index
A wonderfully thoughtful and insightful book. It shows how citizen engagement can make presidential campaigns more effective in strengthening our democratic processes.
— Daniel Yankelovich, President, Public Agenda
Buchanan has cast a probing eye on democratic theory and practice to explain why contemporary American political campaigns have become so repellent. This is an extremely sophisticated analysis.
— Paul Taylor, Free TV for Straight Talk Coalition
Buchanan effectively presents and analyzes a number of important and relevant works on the various topics he addresses.
— Perspectives on Political Science
This valuable and challenging book forces us to reexamine the role of the citizen in a political democracy in a way that both blames and praises the citizen.
— Rhethoric and Public Affairs
Buchanan makes a real contribution in defining bad practices such as manipulation, attack speech, deception, pandering, and demagoguery.
— Choice Reviews