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Who Runs the World?

Girls, Leadership, and Women in the Public Eye

Michele Paule and Hannah Yelin

What do teenage girls think of leadership when power is concentrated amongst the white, male elite? How do the hostile conditions of visibility for women impact how these girls imagine their futures?

Who Runs the World? takes research into girlhood, leadership and visibility in a new critical direction. Drawing on research conducted with girls in schools and youth organizations, it investigates what girls apprehend leadership to mean both in their own lives and for women in the public eye. Research participants range from girls at elite independent schools to girls likely to be underrepresented due to their class, ethnicity, religion, ability, or sexuality. The book disrupts common assumptions around ‘role models’, in a context of cuts to youth provision and hostile media conditions for women leaders and celebrities. Who Runs the World? is essential reading for anyone interested in gendered inequalities and in girls as audiences, citizens, and subjects of discourses of gender and power.

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Rowman & Littlefield Publishers
Pages: 236 • Trim: 6¼ x 9½
978-1-5381-6542-3 • Hardback • October 2024 • $110.00 • (£85.00)
978-1-5381-6544-7 • Paperback • October 2024 • $40.00 • (£30.00)
Subjects: Social Science / Gender Studies, Social Science / Popular Culture, Social Science / Media Studies

Michele Paule is a Reader in Culture, Media and Education at Oxford Brookes University, UK.

Hannah Yelin is a Reader in Media and Culture at Oxford Brookes University, UK.

Introduction

Chapter 1: Whose Leader is it Anyway?

Chapter 2: What’s Wrong with Role Models?

Chapter 3: Respectability and Endorsed Femininities

Chapter 4: Individual Aspiration and Collective Hope

Chapter 5: Power and Privilege

Chapter 6: Voice and Visibility

Conclusion

This book represents an original and timely intervention in work on girls and celebrity culture, spotlighting how girls navigate the politics and possibilities of female leadership and its representation. Based on original audience research, it crucially complicates the simplicity of ‘role model’ debates and deftly illuminates the complex intersections between female visibility, gender and power.


— Su Holmes, professor of TV Studies, University of East Anglia


Who Runs The World? is a wonderful and fascinating read, combining media analysis and theoretical depth with lively excerpts from Paule and Yelin’s numerous interviews with schoolgirls throughout the UK. This excellent and important book pulls off the impressive double move of picking apart the neoliberal individualization of ‘leadership’ fetishism whilst simultaneously analyzing the ongoing sexism and misogyny that pushes women out of spaces of power.


— Jo Littler, professor of Cultural, Media, and Social Analysis, Goldsmiths University of London


This groundbreaking book offers the first study of how girls themselves understand the widespread leadership initiatives and empowerment discourses aimed at them. The authors carefully analyze the way girls talk about public discourses on gender and power, their understandings of the misogyny women in public life face, and the risks of visibility. Paule and Yelin powerfully demonstrate how the language of leadership and empowerment, which dominate contemporary culture and feminism, is aimed at ‘fixing’ girls rather than addressing the structural barriers that block them from reaching top positions. Who Runs The World? is a must read for educators, policy makers, journalists, broadcasters, scholars and anyone concerned with addressing the intersecting inequalities that girls continue to face as they grow into women.


— Milly Williamson, vice-chair, Media Communications and Cultural Studies Association, Goldsmith University of London


  • Reveals the impact that cultural hostility toward women leaders has on teenage girls
  • Demonstrates the limits of popular solutions claiming to empower girls and how these reinforce existing power structures
  • Addresses the obstacles to girls growing up to hold positions of power as girls perceive them
  • Examines how girls' understandings of power blur the lines between celebrity and leadership, focusing instead on positive social change



Who Runs the World?

Girls, Leadership, and Women in the Public Eye

Cover Image
Hardback
Paperback
Summary
Summary
  • What do teenage girls think of leadership when power is concentrated amongst the white, male elite? How do the hostile conditions of visibility for women impact how these girls imagine their futures?

    Who Runs the World? takes research into girlhood, leadership and visibility in a new critical direction. Drawing on research conducted with girls in schools and youth organizations, it investigates what girls apprehend leadership to mean both in their own lives and for women in the public eye. Research participants range from girls at elite independent schools to girls likely to be underrepresented due to their class, ethnicity, religion, ability, or sexuality. The book disrupts common assumptions around ‘role models’, in a context of cuts to youth provision and hostile media conditions for women leaders and celebrities. Who Runs the World? is essential reading for anyone interested in gendered inequalities and in girls as audiences, citizens, and subjects of discourses of gender and power.

Details
Details
  • Rowman & Littlefield Publishers
    Pages: 236 • Trim: 6¼ x 9½
    978-1-5381-6542-3 • Hardback • October 2024 • $110.00 • (£85.00)
    978-1-5381-6544-7 • Paperback • October 2024 • $40.00 • (£30.00)
    Subjects: Social Science / Gender Studies, Social Science / Popular Culture, Social Science / Media Studies
Author
Author
  • Michele Paule is a Reader in Culture, Media and Education at Oxford Brookes University, UK.

    Hannah Yelin is a Reader in Media and Culture at Oxford Brookes University, UK.

Table of Contents
Table of Contents
  • Introduction

    Chapter 1: Whose Leader is it Anyway?

    Chapter 2: What’s Wrong with Role Models?

    Chapter 3: Respectability and Endorsed Femininities

    Chapter 4: Individual Aspiration and Collective Hope

    Chapter 5: Power and Privilege

    Chapter 6: Voice and Visibility

    Conclusion

Reviews
Reviews
  • This book represents an original and timely intervention in work on girls and celebrity culture, spotlighting how girls navigate the politics and possibilities of female leadership and its representation. Based on original audience research, it crucially complicates the simplicity of ‘role model’ debates and deftly illuminates the complex intersections between female visibility, gender and power.


    — Su Holmes, professor of TV Studies, University of East Anglia


    Who Runs The World? is a wonderful and fascinating read, combining media analysis and theoretical depth with lively excerpts from Paule and Yelin’s numerous interviews with schoolgirls throughout the UK. This excellent and important book pulls off the impressive double move of picking apart the neoliberal individualization of ‘leadership’ fetishism whilst simultaneously analyzing the ongoing sexism and misogyny that pushes women out of spaces of power.


    — Jo Littler, professor of Cultural, Media, and Social Analysis, Goldsmiths University of London


    This groundbreaking book offers the first study of how girls themselves understand the widespread leadership initiatives and empowerment discourses aimed at them. The authors carefully analyze the way girls talk about public discourses on gender and power, their understandings of the misogyny women in public life face, and the risks of visibility. Paule and Yelin powerfully demonstrate how the language of leadership and empowerment, which dominate contemporary culture and feminism, is aimed at ‘fixing’ girls rather than addressing the structural barriers that block them from reaching top positions. Who Runs The World? is a must read for educators, policy makers, journalists, broadcasters, scholars and anyone concerned with addressing the intersecting inequalities that girls continue to face as they grow into women.


    — Milly Williamson, vice-chair, Media Communications and Cultural Studies Association, Goldsmith University of London


Features
Features
    • Reveals the impact that cultural hostility toward women leaders has on teenage girls
    • Demonstrates the limits of popular solutions claiming to empower girls and how these reinforce existing power structures
    • Addresses the obstacles to girls growing up to hold positions of power as girls perceive them
    • Examines how girls' understandings of power blur the lines between celebrity and leadership, focusing instead on positive social change



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