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Global Media Perceptions of the United States

The Trump Effect

Edited by Yahya R. Kamalipour

A 2022 Choice Reviews Outstanding Academic Title

As a timely portrait of international perceptions and media coverage of the United States, this comprehensive collection reveals the global effects of the tumultuous environments and controversial views promoted during the Donald J. Trump presidency.

More than thirty accomplished and prominent media, communication, and journalism scholars represent twenty countries with methodically researched assessments of their respective country’s major national newspapers, social media, or comprehensive public opinion surveys. Together, these analyses offer a unique cross-cultural approach that helps students and scholars understand the image of the USA and President Trump through the eyes of politicians, media personalities, and ordinary people across the globe.

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Rowman & Littlefield Publishers
Pages: 326 • Trim: 7½ x 10
978-1-5381-4241-7 • Hardback • February 2021 • $133.00 • (£102.00)
978-1-5381-7413-5 • Paperback • September 2022 • $49.00 • (£38.00)
978-1-5381-4243-1 • eBook • February 2021 • $46.50 • (£36.00)
Subjects: Language Arts & Disciplines / Journalism, Political Science / Political Process / Media & Internet, Language Arts & Disciplines / International Communication

Yahya R. Kamalipour is a noted global media and communication scholar and current professor of communications and former chair of the Department of Journalism and Mass Communication at North Carolina A&T State University. For 28 years he served as professor and head of the Department of Communication and Creative Arts, Purdue University Northwest. His areas of interest and research include globalization, media impact, international communication, Middle East media, and new communication technologies. He has published eighteen books, including the acclaimed Global Communication: A Multicultural Perspective (3rd edition), Global Discourse in Fractured Times, and Media, Power, and Politics in the Digital Age. He has served as an international consultant for several colleges and universities and on advisory/editorial boards of a dozen prominent communication journals. He is founding director of the Global Media Journals network and founding president of the Global Communication Association. Kamalipour has visited over sixty-five countries and has been interviewed by major newspapers and broadcast media around the world. He earned his PhD in communication at the University of Missouri-Columbia.

Foreword: Cees Hamelink, University Amsterdam, The Netherlands

Introduction: Yahya R. Kamalipour, North Carolina A&T State University

1. America and the World: The Plight of Organized Human Life

Noam Chomsky, University of Arizona

2. How Americans See the World: What Research Tells Us

John V. Pavlik, Rutgers, the State University of New Jersey

3. Looking for Agrabah in the 21st Century: News, Entertainment, and the Politics of Austerity

Lee Artz, Purdue University Northwest

AUSTRALIA

4. What’s He Done Now? Seeing the US and Trump through the Australian Media

Hart Cohen, Myra Gurney, and Antonio Castillo, Western Sydney University

CHINA

5. Selfish and Reckless: Unveiling the Portrayal of US and Trump through the Chinese Media, 2017-2019

Lizhou Sun, Southwestern University of Political Science and Law, and Fei Song, Henan University of Technology, China

COLOMBIA

6. The Magnate Became President: How the Colombian Media and Citizens Perceive the US and Trump

Jesus Arroyave, Universidad del Norte, Colombia

EGYPT

7. Portrayal of the U.S. Administration in the Egyptian Media

Rasha Allam, The American University in Cairo, Egypt

ENGLAND

8. Special Relations: Trump, Brexit, and the British Media

Graham Murdock, Loughborough University, UK

9. Donald Trump: Balloon Baby or Toilet Head? Satire and Protest in the Press and on the Streets of London

Jane Stokes, University of East London

GERMANY

10. Mediated Populism: The US Image under Trump in German Media

Regina Cazzamatta and Kai Hafez, University of Erfurt, Germany

GREECE

11. The Image of the United States in Greek Online News Sites During the Trump Presidency

Thimios Zaharopoulos, The American College of Greece

IRAN

12. Iranian Media Coverage and Views of the United States and Trump

Saeedeh Moradifar and Ali Omidi, University of Isfahan, Iran, and Kourosh Ziabari, Fair Observer correspondent and UK Chevening Scholarship alumnus, Iran

KOREA

13. News Coverage about the US in Korea during Bush, Obama, and Trump Administration: Trump as an Outlier?

Hyelim Lee and Seulgi Jang, Seoul National University, Korea, and Kadir Jun Ayhan, Hankuk University of Foreign Studies, Korea

MALAYSIA

14. US Image and Trump Coverage in Major Malaysian Ethnic Newspapers

Abbas Ghaanbari Baghestan, University of Tehran and Mohd Nizam Osman, University Putra Malaysia

MEXICO

15. Images of Donald Trump and the United States on the Mexican Press

José Carlos Lozano, Tecnológico de Monterrey, Mexico, and Francisco Javier Martínez, Universidad Autónoma de Nuevo León, Mexico

NIGERIA

16. Nigerian Media Coverage of the United States

Abbas Ghanbari Baghestan, University of Tehran and Topic Peremobowei Akoje, University of Benin, Nigeria

PAKISTAN

17. Pakistani Perceptions of America and Trump

Ejaz Akram, Southwestern University of Politics and Law, Chongqing, China, and Ayesha Khan, Shanghai University, Shanghai, China

POLAND

18. Social Perceptions and Media Coverage of the United States in Poland during Donald Trump’s Presidency

Tomasz Płudowski, Cardinal Stefan Wyszyński University, Poland

RUSSIA

19. The US Image and Donald Trump through the Russian Eyes

Rovinskaya Juliana, Russian State University for the Humanities, and Greydina Nadezhda, Pyatigorks State University, Russia

TURKEY

20. Long Time Allies No More? How News Media in Turkey Covered the USA in 2019

Banu Akdenizli, Northwestern University-Qatar; Burak Özçetin, Istanbul Bilgi University; and Nazlı Çetin Gündoğdu, Yeditepe University Istanbul

Suggested Reading

About the Editor and Contributors

With the help of unique perspectives from across the world, Kamalipour weaves a powerful narrative on how President Trump’s distorted vision of the US and its policies has fragmented America and added to global insecurity. Providing a kaleidoscope of different shades of the American image in the rest of the world under Trump's presidency, the book is a must-read for both the scholars and practitioners of media, international relations, politics, culture, law, and psychology.


— Fazal M. Malik, Dean of Humanities, Arts and Applied Sciences, Amity University Dubai


Yahya Kamalipour has brought together a host of international media scholars who reveal how the Trump brand has changed the image of American in the world today. Through scholarly discourse and analysis, the contributors to this powerful book begin by outlining the American perception of itself and its place in the world—and how everything changed when Donald J. Trump became a presidential candidate. From there, we are transported around the world to see, on the ground, how just a few years of Trump's leadership radically changed the world's view of the United States.


— Phillip Auter, Hubert Bourgeois Endowed Professor of Communication, University of Louisiana at Lafayette


It will be years, maybe decades, before scholars have fully digested and demystified "the Trump effect." This book, the first to study the problem in an international comparative perspective, is an excellent beginning. Yahya Kamalipour and his stellar line-up of colleagues look through the prism of mediated perceptions which, after all, are the basis for the way citizens everywhere come to understand global politics.


— Marc Raboy, Beaverbrook Professor Emeritus in Ethics, Media and Communications, McGill University


The presidency of Donald Trump, especially his unorthodox rise to power, leadership style, reliance upon populism, and unprecedented use of new media, generated voluminous scholarly research and debate. Kamalipour brings together 35 scholars from across the world to provide insights into how the "Trump effect" registered in various countries. In the foreword, Cees Hamelink argues that Trump is best seen as a bully and disrupter. Early chapters evaluate Trump's effect on Americans' perceptions of the international arena as expressed, for example, by increased embrace of isolationism and sense of threat from China, Iran, and other Middle Eastern countries. Later chapters examine, e.g., how particular countries' media ecosystems covered the Trump presidency. Contributing authors generally find a love-hate relationship in Trump media coverage, possibly reflecting larger social trends involving polarization. Also mentioned are the delicate relationships respective countries maintain with the US. Notably, despite the common focus on media, varied methodological approaches are employed, and the specific questions addressed differ substantially. The result is a robust treatment overall, providing rich context for readers curious about how other countries covered the Trump presidency. Most significantly, the book may stimulate new lines of inquiry among those already interested in this critical topic. Highly recommended. Upper-division undergraduates. Graduate students, faculty, and professionals. General readers.


— Choice Reviews


Global Media Perceptions of the United States

The Trump Effect

Cover Image
Hardback
Paperback
eBook
Summary
Summary
  • A 2022 Choice Reviews Outstanding Academic Title

    As a timely portrait of international perceptions and media coverage of the United States, this comprehensive collection reveals the global effects of the tumultuous environments and controversial views promoted during the Donald J. Trump presidency.

    More than thirty accomplished and prominent media, communication, and journalism scholars represent twenty countries with methodically researched assessments of their respective country’s major national newspapers, social media, or comprehensive public opinion surveys. Together, these analyses offer a unique cross-cultural approach that helps students and scholars understand the image of the USA and President Trump through the eyes of politicians, media personalities, and ordinary people across the globe.

Details
Details
  • Rowman & Littlefield Publishers
    Pages: 326 • Trim: 7½ x 10
    978-1-5381-4241-7 • Hardback • February 2021 • $133.00 • (£102.00)
    978-1-5381-7413-5 • Paperback • September 2022 • $49.00 • (£38.00)
    978-1-5381-4243-1 • eBook • February 2021 • $46.50 • (£36.00)
    Subjects: Language Arts & Disciplines / Journalism, Political Science / Political Process / Media & Internet, Language Arts & Disciplines / International Communication
Author
Author
  • Yahya R. Kamalipour is a noted global media and communication scholar and current professor of communications and former chair of the Department of Journalism and Mass Communication at North Carolina A&T State University. For 28 years he served as professor and head of the Department of Communication and Creative Arts, Purdue University Northwest. His areas of interest and research include globalization, media impact, international communication, Middle East media, and new communication technologies. He has published eighteen books, including the acclaimed Global Communication: A Multicultural Perspective (3rd edition), Global Discourse in Fractured Times, and Media, Power, and Politics in the Digital Age. He has served as an international consultant for several colleges and universities and on advisory/editorial boards of a dozen prominent communication journals. He is founding director of the Global Media Journals network and founding president of the Global Communication Association. Kamalipour has visited over sixty-five countries and has been interviewed by major newspapers and broadcast media around the world. He earned his PhD in communication at the University of Missouri-Columbia.

Table of Contents
Table of Contents
  • Foreword: Cees Hamelink, University Amsterdam, The Netherlands

    Introduction: Yahya R. Kamalipour, North Carolina A&T State University

    1. America and the World: The Plight of Organized Human Life

    Noam Chomsky, University of Arizona

    2. How Americans See the World: What Research Tells Us

    John V. Pavlik, Rutgers, the State University of New Jersey

    3. Looking for Agrabah in the 21st Century: News, Entertainment, and the Politics of Austerity

    Lee Artz, Purdue University Northwest

    AUSTRALIA

    4. What’s He Done Now? Seeing the US and Trump through the Australian Media

    Hart Cohen, Myra Gurney, and Antonio Castillo, Western Sydney University

    CHINA

    5. Selfish and Reckless: Unveiling the Portrayal of US and Trump through the Chinese Media, 2017-2019

    Lizhou Sun, Southwestern University of Political Science and Law, and Fei Song, Henan University of Technology, China

    COLOMBIA

    6. The Magnate Became President: How the Colombian Media and Citizens Perceive the US and Trump

    Jesus Arroyave, Universidad del Norte, Colombia

    EGYPT

    7. Portrayal of the U.S. Administration in the Egyptian Media

    Rasha Allam, The American University in Cairo, Egypt

    ENGLAND

    8. Special Relations: Trump, Brexit, and the British Media

    Graham Murdock, Loughborough University, UK

    9. Donald Trump: Balloon Baby or Toilet Head? Satire and Protest in the Press and on the Streets of London

    Jane Stokes, University of East London

    GERMANY

    10. Mediated Populism: The US Image under Trump in German Media

    Regina Cazzamatta and Kai Hafez, University of Erfurt, Germany

    GREECE

    11. The Image of the United States in Greek Online News Sites During the Trump Presidency

    Thimios Zaharopoulos, The American College of Greece

    IRAN

    12. Iranian Media Coverage and Views of the United States and Trump

    Saeedeh Moradifar and Ali Omidi, University of Isfahan, Iran, and Kourosh Ziabari, Fair Observer correspondent and UK Chevening Scholarship alumnus, Iran

    KOREA

    13. News Coverage about the US in Korea during Bush, Obama, and Trump Administration: Trump as an Outlier?

    Hyelim Lee and Seulgi Jang, Seoul National University, Korea, and Kadir Jun Ayhan, Hankuk University of Foreign Studies, Korea

    MALAYSIA

    14. US Image and Trump Coverage in Major Malaysian Ethnic Newspapers

    Abbas Ghaanbari Baghestan, University of Tehran and Mohd Nizam Osman, University Putra Malaysia

    MEXICO

    15. Images of Donald Trump and the United States on the Mexican Press

    José Carlos Lozano, Tecnológico de Monterrey, Mexico, and Francisco Javier Martínez, Universidad Autónoma de Nuevo León, Mexico

    NIGERIA

    16. Nigerian Media Coverage of the United States

    Abbas Ghanbari Baghestan, University of Tehran and Topic Peremobowei Akoje, University of Benin, Nigeria

    PAKISTAN

    17. Pakistani Perceptions of America and Trump

    Ejaz Akram, Southwestern University of Politics and Law, Chongqing, China, and Ayesha Khan, Shanghai University, Shanghai, China

    POLAND

    18. Social Perceptions and Media Coverage of the United States in Poland during Donald Trump’s Presidency

    Tomasz Płudowski, Cardinal Stefan Wyszyński University, Poland

    RUSSIA

    19. The US Image and Donald Trump through the Russian Eyes

    Rovinskaya Juliana, Russian State University for the Humanities, and Greydina Nadezhda, Pyatigorks State University, Russia

    TURKEY

    20. Long Time Allies No More? How News Media in Turkey Covered the USA in 2019

    Banu Akdenizli, Northwestern University-Qatar; Burak Özçetin, Istanbul Bilgi University; and Nazlı Çetin Gündoğdu, Yeditepe University Istanbul

    Suggested Reading

    About the Editor and Contributors

Reviews
Reviews
  • With the help of unique perspectives from across the world, Kamalipour weaves a powerful narrative on how President Trump’s distorted vision of the US and its policies has fragmented America and added to global insecurity. Providing a kaleidoscope of different shades of the American image in the rest of the world under Trump's presidency, the book is a must-read for both the scholars and practitioners of media, international relations, politics, culture, law, and psychology.


    — Fazal M. Malik, Dean of Humanities, Arts and Applied Sciences, Amity University Dubai


    Yahya Kamalipour has brought together a host of international media scholars who reveal how the Trump brand has changed the image of American in the world today. Through scholarly discourse and analysis, the contributors to this powerful book begin by outlining the American perception of itself and its place in the world—and how everything changed when Donald J. Trump became a presidential candidate. From there, we are transported around the world to see, on the ground, how just a few years of Trump's leadership radically changed the world's view of the United States.


    — Phillip Auter, Hubert Bourgeois Endowed Professor of Communication, University of Louisiana at Lafayette


    It will be years, maybe decades, before scholars have fully digested and demystified "the Trump effect." This book, the first to study the problem in an international comparative perspective, is an excellent beginning. Yahya Kamalipour and his stellar line-up of colleagues look through the prism of mediated perceptions which, after all, are the basis for the way citizens everywhere come to understand global politics.


    — Marc Raboy, Beaverbrook Professor Emeritus in Ethics, Media and Communications, McGill University


    The presidency of Donald Trump, especially his unorthodox rise to power, leadership style, reliance upon populism, and unprecedented use of new media, generated voluminous scholarly research and debate. Kamalipour brings together 35 scholars from across the world to provide insights into how the "Trump effect" registered in various countries. In the foreword, Cees Hamelink argues that Trump is best seen as a bully and disrupter. Early chapters evaluate Trump's effect on Americans' perceptions of the international arena as expressed, for example, by increased embrace of isolationism and sense of threat from China, Iran, and other Middle Eastern countries. Later chapters examine, e.g., how particular countries' media ecosystems covered the Trump presidency. Contributing authors generally find a love-hate relationship in Trump media coverage, possibly reflecting larger social trends involving polarization. Also mentioned are the delicate relationships respective countries maintain with the US. Notably, despite the common focus on media, varied methodological approaches are employed, and the specific questions addressed differ substantially. The result is a robust treatment overall, providing rich context for readers curious about how other countries covered the Trump presidency. Most significantly, the book may stimulate new lines of inquiry among those already interested in this critical topic. Highly recommended. Upper-division undergraduates. Graduate students, faculty, and professionals. General readers.


    — Choice Reviews


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